UK Fast Food Industry
Today the fast food industry is booming in many countries of the world and in the UK due to a range of reasons including their relative cheaper price, convenience of purchasing and consuming, and lack...
View ArticleSpecial events
Efficient special events are those that leave long lasting positive memories in audience and achieve their objectives as an event for organizers and other stakeholders. The actual event may last only...
View ArticleEcotourism as a source of socio-economic inequalities
Introduction Tourism has been one of the biggest and the most profitable industries in 20th century and this industry is moving towards the new level in 21st century with new variations and services...
View ArticleImportance of Symbolism and Consumption in Relation to Events and Tourist...
Symbol has been defined by Smith (2009) as a material object, written sign or something invisible that is used to represent something else. “The idea of ‘binding a matter with the matter’s image” is...
View ArticleFood Tourism: Introduction
The definition of food tourism is straightforward and there is no dramatic contrast among various definitions offered by various authors. A typical definition of food tourism would is like a...
View ArticleConvention, Exhibition and Meeting Industry in Global Perspective
International convention, exhibition and meeting industry has increased in size and importance recently due to several reasons. Firstly, globalisation has decreased the importance of the traditional...
View ArticleAnalysis of international convention, exhibition and meeting industry
The importance and range of international convention, exhibition and meeting industry have increased significantly during the last several decades due to the increasing force of globalisation,...
View ArticleAnalysis of Beverage Industry in China
The importance of marketing has increased over the past several decades due to increasing rate of competition caused by globalisation, technological advancement, rising role of internet and other...
View ArticleSpecial Event Evaluation Concepts and Methods
There are numerous event evaluation concepts and methods that have been suggested by authors. According to Allen (2002) economic performance of any event can be considered as a primary indicator of its...
View ArticleE-Commerce Industry Analysis in UK
According to the UK Office for National Statistics (2010), the following figures represent the extent of e-commerce in UK during the year of 2009: The total amount of e-commerce sales by non-financial...
View ArticleUK Construction Industry Analysis
Construction industry in UK is one of the biggest contributors to the local economy. Specifically, “in 2010 the Gross Value Added of the construction industry in the UK was £90.7 billion, 7.0% of the...
View ArticlePlanning Process for Tourism Industry
Planning process for tourism industry comprises the following stages: 1. Study recognition and preparation. The first stage in planning process is associated with the recognition of the need for the...
View ArticleEcotourism: benefits and value
Tourism is one of the largest industries in the global scale and its increasing popularity has resulted in emergence of independent forms of tourism such as leisure tourism, business tourism, sports...
View ArticleEcotourism Design Elements
Generally, design can be defined as “realisation of a concept or idea into a configuration, drawing, model, mould, pattern, plan or specification (on which the actual or commercial production of an...
View ArticleEcotourism and Branding
Brands operating ecotourism services can be divided into two categories: brands offering ecotourism services as the only type of service and brands that offer ecotourism along with alternative types of...
View ArticleDistribution Channels in Tourism
Distribution channels in tourism can be divided into two levels: national and international. In national level, domestic market is served by large tourism operators and retail travel agents. In...
View ArticleLuxury Industry Analysis
The term luxury has been defined as “something inessential but conductive to pleasure and comfort” (The Free Dictionary, 2014) and “great comfort, especially as provided by expensive and beautiful...
View ArticleThe Mill at Sonning: A Brief Strategic Analysis
The Mill at Sonning Theatre Ltd remains to be the only dinner theatre in the UK despite producing shows and showing performances for more than three decades (The Mill at Sonning website, 2016). This...
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